What is Kosi Coso?

An Italian recipe? A Japanese cafe? Nope.

Kosi Coso is a newsletter about life from a branding perspective that doubles as a friendly guide for individuals wanting to navigate the world as brands of their own. Every person is a brand. But some brands are adored more than others. The secret to their success? Find it in the weekly offerings here.

The name “Kosi Coso” is a made up phrase that combines two Korean words: kosida (꼬시다) and cosohada (고소하다). You kosida your crush when you send him/her flirty texts. You cry out cosohada when you open a jar of peanut butter and revel in the nutty aroma. So when you put the two together Kosi Coso translates into a promise to seduce you with savory, nutritional reads.

Want to chat?

If you think we can take some scrumptious bites out of a topic that deserves scrutinization, feel free to reach out to therealkosicoso@gmail.com